the perils of putting good stuff out in the insta vacuum
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Since last month, the Dallas Morning News has been trying out this thing where they post an “Instagram newsletter” every Friday, and you can see the latest one here. There are a few ways this is smart: they’re delivering news in a creative format that makes use of Instagram’s nice slideshow feature (ugh remember when every single website used slideshows to juice for clicks, and every other “slide” was an ad and it drove us all berserk??), and we like how they’ve put headlines on the actual images, so that readers can choose to either skim through the pics or read the full caption (Also smart: someone on the social team figured out how to put line breaks in the caption!!! Hello please contact us immediately and um teach us your ways???).
the perils of putting good stuff out in the insta vacuum
the perils of putting good stuff out in the…
the perils of putting good stuff out in the insta vacuum
Since last month, the Dallas Morning News has been trying out this thing where they post an “Instagram newsletter” every Friday, and you can see the latest one here. There are a few ways this is smart: they’re delivering news in a creative format that makes use of Instagram’s nice slideshow feature (ugh remember when every single website used slideshows to juice for clicks, and every other “slide” was an ad and it drove us all berserk??), and we like how they’ve put headlines on the actual images, so that readers can choose to either skim through the pics or read the full caption (Also smart: someone on the social team figured out how to put line breaks in the caption!!! Hello please contact us immediately and um teach us your ways???).