very cool that we can’t trust numbers anymore

Even the most “I don’t keep track of traffic numbers because I’m a v. srs journalist and don’t measure my worth in clicks!!!” purist needs to read the lead — at the very least — of The Verge’s writeup about Comscore getting charged for fraud by the SEC yesterday and reflect on the poetic irony of this life we have chosen:

Comscore, the influential analyt…