*DJ Khaled voice* who's gonna win a LYYYYOOOONNNNNN????

Today’s link is to Adweek’s roundup of 25 campaigns who will most likely win big in Cannes, (which is basically the Oscars of advertising, except you win a little golden Lion instead of a little golden man, thus tbh sounds much more incentivizing).

Personal faves include Leo Burnett Madrid’s Spanish lottery TV spot (watch only if you want to straight up