beyonce & mean girls explain the state of the industry

Here’s a fun lil sheet of industry facts put out by Digiday, on the state of paying for news — AKA, can we really convince readers & viewers to give us media orgs money for reals these days??
Tl;dr, we better fucking try. Two key stats:
• 16 percent: The percentage of U.S. consumers who paid for online news last year. For comparison, 33 percent of America…


